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Mayflower Movers Insights

Mayflower moves tens of thousands of families and individuals every year. Our experience helps us understand where people move, but we don’t always know why they move. In 2013, Mayflower began its Mover Insights Study to learn about the motivation behind various relocations. Each year since we have sponsored a consumer survey to identify the nation’s top moving trends.

Explore Movers Insights

Infographic - 2018 Mayflower Study - Decluttering Trends Across Generations
This infographic provides statistical data and trends regarding decluttering trends for millennials, Gen-X and baby boomers from Mayflower's 2018 Movers Insights Study, including the fact that millennials are less likely to pass down heirlooms.
Video - Top 5 Things That Prevent People From Decluttering - 2018
Mayflower's 2018 Mover Insights Study revealed the top five things that prevent people from decluttering. Results spanned from guilt to thinking an item may be needed someday. Check out our quick video here.
2018 - Boomers Keep Items Because They May Need Them | Mayflower
With parents who lived through the Great Depression, it makes sense baby boomers prefer to keep things for future use. Nearly half say the thought of getting rid of something they may need in the future stops them from decluttering. Check out Mayflower's 2018 Movers Insights Study.
2018 - Generation X Keeps and Cherishes Heirlooms | Mayflower
Mayflower's 2018 Mover Insights Study found that Generation X likes to keep their homes clean, but have trouble parting ways with sentimental heirlooms.
2018 - Millennials Live Simply to Destress and Save Time
Mayflower's 2018 Mover Insights Study found that millennials are more likely to live simply than other generations and are able to save time, money and hassle by doing so.
Minimalism in 2018: Decluttering Millennials Don't Want Parents' Stuff
According to the Mayflower 2018 Mover Insights Study, approximately half of millennials surveyed aren’t keeping family heirlooms to pass down to their children. But it’s not just millennials. Adults from all generations are embracing the value of decluttering through the minimalist movement by shifting away from collecting things and moving toward creating simple, stress free lives.
Millennial Mover Personas - 2017 Movers' Insights Study
The 2017 Mayflower Mover Insights Study sought to understand how millennial moving habits may be changing as the generation continues to age. Do millennials stay in the cities they move to in their early 20's? If not, how do they choose a city to call home?
Top Ten Cities for Millennials on the Move
UniGroup asked Livability.com, the experts in best places to live, to help millennials out. We commissioned a ranking of cities and towns where millennials can settle down, buy a home and have kids without giving up the things they loved about urban living.
Millennials Favor “Vacation Moves”

If millennials recently moved in next door, they may not stay long. A new survey, conducted by Mayflower, shows two in five millennials have moved to a new city without the intention of staying permanently.

Experiences Drive Millennials to Move According to Mayflower Study

According to the millennial-focused 2016 Mayflower Mover Insights study, 51 percent of millennials cite having moved to a new city, state or country for employment, 46 percent have moved to be with or find a romantic partner and 44 percent have moved to be closer to family.